"Courtney and Carter reveal the tools and tactics that many of the most successful startups use to disrupt, scale, and succeed."
#1 New York Times Best-Selling Author, Business Strategist, Philanthropist, Entrepreneur
"Shortcut Your Startup shows you how to launch a sustainable startup so that both you and your business can thrive."
Arianna Huffington
Founder and CEO of Thrive Global and The Huffington Post, International Bestselling Business Author
"Sharing their life and business lessons openly is a gift to all us entrepreneurs. Thank you, Courtney and Carter!"
Blake Mycoskie
Founder and CEO of TOMS Shoes, #1 New York Times Bestselling Author of Start Something That Matters
"The Internet's Third Wave is upon us. Shortcut Your Startup is a helpful guide for entrepreneurs who want to lead the way."
Steve Case
Cofounder and CEO of AOL, Chairman of AOL Time Warner, Bestselling Author, Chairman and CEO of Revolution LLC
"Want to be an entrepreneur? You Sure? Here is a great test-checklist-guide from two great startup gurus who have been there and done that."
Juan Enriquez
Excel Venture Management, Professor at Harvard Business School
"Shortcut Your Startup echos what we increasingly know to be true: entrepreneurial success isn't about pedigree and popularity but about pounding the pavement, taking smart risks, and trusting your instincts."
Sophia Amoruso
Founder of Girlboss and Nasty Gal, Bestselling Author of #Girlboss
​It's never been easier to start a business and, as a result, it's never been more crowded and it's difficult to differentiate. Lower barriers to entry ​have led to a more competitive landscape and entrepreneurs can't afford to waste time or resources. This book is for those trying to separate from the pack. 
One "switch up" at a time, we flip traditional startup advice on its head. This book is an empowering toolkit no matter where you are in your business journey.  
  • Do What You Do Best, And Outsource The Rest
  • Nail It Before You Scale It
  • Think Milestones, Not Time
  • Obsessively Take Advantage Of Your Unfair Advantages
  • Success Doesn't Equate To A Successful Exit
  • Get Into The Trenches
  • Know If You're A Speedboat Or A Sailboat
  • Build In Flexibility And A Diversified Focus
  • 1 Percent Better Is 1,000 Percent Better
  • Gain Buy-In With Heart-Based Momentum
Courtney Reum & Carter Reum

Courtney and Carter Reum have been recognized as two of Goldman Sachs’ Builders + Innovators Top 100 Most Intriguing Entrepreneurs for 4 years in a row. They are the founders of M13, a holding company that differentiates itself by institutionalizing and accelerating consumer brands at scale using a repeatable playbook approach. M13 has invested in over 125 companies including including Lyft, Pinterest, Warby Parker, ClassPass, Blue Bottle, Shake Shack, Slack, and SpaceX.

What makes Courtney and Carter unique is their multi-faceted roles as institutionalized investors who became operators, then became investors in some of the leading startups in the world. With their expertise, they decided to pass along all their insights to you, in a book that highlights all their experience, along with stories from many of the companies they invested into, in a book called Shortcut Your Startup: Speed Up Success with Unconventional Advice from the Trenches.

Sign up to our newsletter for the latest news, special promotions, speaking events and more!
Order your copies of Shortcut Your Startup from any online retailer below or your local bookstore and learn how to maximize your business venture from startup to scale up.